In February, Western lobby (US Democrats) and financial groups in London demanded that Zelenskyy heat up the war in Ukraine because some of them were facing an election year, while others wanted to win by taking away the gas valve from Germany and putting the whole of Europe on high gas and fuel prices.
Now Zelenskyy is being asked to raise the stakes of the Ukrainian crisis, e.g., wide offensive operations, man-made global disaster, a tragedy for the whole world, chemical, nuclear, environmental, or other reasons.